Producing high-quality digital automotive content is quite a challenge.
The media ecosystem has undergone a transformation because of the arrival of the pandemic: changes in consumer habits and new content offered by companies have caused advertisers to re-evaluate their investment strategies. This brings the great challenge for the automotive industry where everything starts trough the eyes and today the eyes are in digital. For this reason, filming high-quality audiovisual content at costs 5 times lower than what it cost to produce it for television becomes a priority. A challenge that has become the goal of Estudio La Isla for the launch of Suzuki’s hybrid car.

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